Sales Outsourcing

B2B Lead Generation

What we do

Together we grow

Contact our experts to discuss your European Expansion Plan.

Identifying the Right Prospects for Your Business

At MaSa Europe, we ensure your business engages with the most relevant and high-potential prospects in the European market. Our lead qualification process starts with thorough research into your target industries, market trends, and competitor landscapes. We conduct in-depth interviews with your team to define your ideal customer profile, identifying key characteristics such as industry, company size, pain points, and decision-making processes.

We then narrow our focus to 3-4 European countries based on a collaborative approach with your team to determine where the most promising opportunities lie. By focusing on the countries with the greatest potential, we ensure your efforts are directed toward the regions that will yield the highest returns.

By carefully analyzing this data, we develop detailed buyer personas that reflect the real decision-makers and influencers in your market. We assess potential leads based on business relevance, purchasing intent, and market position, ensuring only the most promising prospects move forward. Understanding who holds purchasing authority within a company is a crucial step in our qualification process. We identify key decision-makers, stakeholders, and influencers involved in the buying process, helping to streamline engagement and improve conversion rates.

By narrowing down to 3-4 key European countries, we ensure that your business focuses its resources on the markets with the greatest potential for success.

Identifying key decision-makers and influencers within each company allows for more targeted, effective communication, improving conversion rates.

Engaging Qualified Leads and Setting Up Meetings

Now that your leads have been carefully qualified, it’s time to take the next step in the sales process: developing those leads into meaningful opportunities.

We leverage the insights gained during the lead qualification process to craft tailored outreach strategies that resonate with each lead. Our approach involves personalized communication, carefully timed follow-ups, and strategic engagement designed to build trust and spark interest. We aim to secure 5-10 meetings with decision-makers or key stakeholders in the most promising companies.

During these meetings, we actively promote and introduce your product or service to the leads. Our team will profoundly study your business to ensure that every detail about your product is communicated in a professional and compelling sales manner. This ensures your offerings are presented in a way that aligns with the needs of each prospect, driving interest and increasing the likelihood of conversion.

By outsourcing your sales activities to MaSa Europe, you avoid the need to staff employees in Europe. This saves you on costs associated with hiring, training, and maintaining a local sales team, all while benefiting from the expertise and local market knowledge we bring. This results in significant cost savings and increased operational efficiency, allowing you to focus on your core business goals while we handle the sales engagement process.

We ensure that your product or service is presented in a compelling, professional manner, aligned with the specific needs of each prospect.

Outsourcing your sales activities to MaSa Europe eliminates the need to staff employees in Europe.

Exhibition Sourcing & Event Support

For generating B2B leads, attending trade shows is one of the most effective ways to connect directly with potential clients, partners, and key industry stakeholders. These events provide unparalleled opportunities for face-to-face interactions, allowing you to showcase your products and services in a dynamic, engaging environment. However, success at trade shows requires more than just showing up—it involves careful planning, strategic sourcing, and a comprehensive approach to lead generation.

MaSa Europe assists businesses on-site at trade shows to ensure everything runs smoothly. From managing booth operations to assisting with logistics and troubleshooting, our team is on hand to provide support at every step. We ensure that your team can focus on engaging with attendees, making connections, and generating leads without having to worry about the day-to-day operations of the event.

we provide comprehensive lead generation strategies tailored to your objectives. From pre-event outreach to in-event engagement tactics, we ensure that every touchpoint maximizes your opportunity to generate qualified leads. Our approach includes leveraging technology and data insights to track visitor interactions and capture key information for follow-up, ultimately turning your exhibition into a lead generation powerhouse.

We help you identify the most relevant trade shows, ensuring you target events that attract the right audience.

Our team provides on-the-ground assistance, managing booth operations, ensuring smooth execution during the event.

Frequently Asked Questions

MaSa Europe employs a comprehensive, tailored approach to sales outsourcing, focusing on building strong, lasting partnerships with companies seeking to enter the European market. We begin with in-depth training to understand your products and then create customized sales strategies to target potential clients effectively.

No, the team is offered as a service without any additional legal obligations.

The onboarding process includes a 3-hour training session where we gain a thorough understanding of your unique selling points (USPs) and strategize on identifying target accounts. This foundational step prepares us for an effective sales journey.

In the first week, we focus on creating a tailored prospect list, developing engaging sales pitches, and setting up a reporting framework to keep you informed of our progress.

We collaborate with you to define an ideal customer profile and identify suitable companies. Our engagement strategies are customized for each prospect based on industry knowledge and insights into their specific challenges.

Absolutely! We present your products to customers online through virtual meetings or travel to meet them in person across Europe. You can choose whether to join us on these visits or if the MaSa Europe team should go independently. You’ll have final approval on any expenses exceeding 200 euros.

Companies can expect personalized outreach, deep industry experience, an extensive network for quick lead generation, and localized insights that enhance the effectiveness of sales campaigns.

Definitely! Trade shows are vital for many of our clients, and our team is excited to assist with planning your next event and staffing the booth.

You can typically expect to see substantial results from MaSa Europe’s sales outsourcing within the first 5 to 6 months, as around 95% of our clients continue their journey beyond that period. However, you could start seeing your first sales within just a month!

One major advantage of working with our team is that you get to “try before you buy.” Before you receive your first invoice, you’ll have the opportunity to meet your outsourced sales development team, and we’ll work together to create a comprehensive strategy. This way, you can feel confident in our service before any payments begin. We only start campaigns and billing once we receive your final approval.

Absolutely! All of our B2B outsourced sales contracts can be set up on a monthly basis. We just ask for a formal 30-day notice if you decide to make any changes. If you’re not satisfied with your sales development reps, you can request reassignment through your strategists or choose to end your contract. However, we believe our outsourced sales reps are highly professional and skilled, and we hope you’ll continue working with us until you find the perfect company. Your success is our success, and our satisfied clients are a testament to the quality of our team. In fact, we still partner with our very first client from nearly five years ago!

Sales Outsourcing

B2B Lead Generation

What we do

Identifying the Right Prospects for Your Business

At MaSa Europe, we ensure your business engages with the most relevant and high-potential prospects in the European market. Our lead qualification process starts with thorough research into your target industries, market trends, and competitor landscapes. We conduct in-depth interviews with your team to define your ideal customer profile, identifying key characteristics such as industry, company size, pain points, and decision-making processes.

We then narrow our focus to 3-4 European countries based on a collaborative approach with your team to determine where the most promising opportunities lie. By focusing on the countries with the greatest potential, we ensure your efforts are directed toward the regions that will yield the highest returns.

By carefully analyzing this data, we develop detailed buyer personas that reflect the real decision-makers and influencers in your market. We assess potential leads based on business relevance, purchasing intent, and market position, ensuring only the most promising prospects move forward. Understanding who holds purchasing authority within a company is a crucial step in our qualification process. We identify key decision-makers, stakeholders, and influencers involved in the buying process, helping to streamline engagement and improve conversion rates.

By narrowing down to 3-4 key European countries, we ensure that your business focuses its resources on the markets with the greatest potential for success.

Identifying key decision-makers and influencers within each company allows for more targeted, effective communication, improving conversion rates.

Engaging Qualified Leads and Setting Up Meetings

Now that your leads have been carefully qualified, it’s time to take the next step in the sales process: developing those leads into meaningful opportunities.

We leverage the insights gained during the lead qualification process to craft tailored outreach strategies that resonate with each lead. Our approach involves personalized communication, carefully timed follow-ups, and strategic engagement designed to build trust and spark interest. We aim to secure 5-10 meetings with decision-makers or key stakeholders in the most promising companies.

During these meetings, we actively promote and introduce your product or service to the leads. Our team will profoundly study your business to ensure that every detail about your product is communicated in a professional and compelling sales manner. This ensures your offerings are presented in a way that aligns with the needs of each prospect, driving interest and increasing the likelihood of conversion.

By outsourcing your sales activities to MaSa Europe, you avoid the need to staff employees in Europe. This saves you on costs associated with hiring, training, and maintaining a local sales team, all while benefiting from the expertise and local market knowledge we bring. This results in significant cost savings and increased operational efficiency, allowing you to focus on your core business goals while we handle the sales engagement process.

We ensure that your product or service is presented in a compelling, professional manner, aligned with the specific needs of each prospect.

Outsourcing your sales activities to MaSa Europe eliminates the need to staff employees in Europe.

Exhibition Sourcing & Event Support

For generating B2B leads, attending trade shows is one of the most effective ways to connect directly with potential clients, partners, and key industry stakeholders. These events provide unparalleled opportunities for face-to-face interactions, allowing you to showcase your products and services in a dynamic, engaging environment. However, success at trade shows requires more than just showing up—it involves careful planning, strategic sourcing, and a comprehensive approach to lead generation.

MaSa Europe assists businesses on-site at trade shows to ensure everything runs smoothly. From managing booth operations to assisting with logistics and troubleshooting, our team is on hand to provide support at every step. We ensure that your team can focus on engaging with attendees, making connections, and generating leads without having to worry about the day-to-day operations of the event.

we provide comprehensive lead generation strategies tailored to your objectives. From pre-event outreach to in-event engagement tactics, we ensure that every touchpoint maximizes your opportunity to generate qualified leads. Our approach includes leveraging technology and data insights to track visitor interactions and capture key information for follow-up, ultimately turning your exhibition into a lead generation powerhouse.

We help you identify the most relevant trade shows, ensuring you target events that attract the right audience.

Our team provides on-the-ground assistance, managing booth operations, ensuring smooth execution during the event.

Together we grow

Contact our experts to discuss your European Expansion Plan..

Frequently Asked Questions

MaSa Europe employs a comprehensive, tailored approach to sales outsourcing, focusing on building strong, lasting partnerships with companies seeking to enter the European market. We begin with in-depth training to understand your products and then create customized sales strategies to target potential clients effectively.

No, the team is offered as a service without any additional legal obligations.

The onboarding process includes a 3-hour training session where we gain a thorough understanding of your unique selling points (USPs) and strategize on identifying target accounts. This foundational step prepares us for an effective sales journey.

In the first week, we focus on creating a tailored prospect list, developing engaging sales pitches, and setting up a reporting framework to keep you informed of our progress.

We collaborate with you to define an ideal customer profile and identify suitable companies. Our engagement strategies are customized for each prospect based on industry knowledge and insights into their specific challenges.

Absolutely! We present your products to customers online through virtual meetings or travel to meet them in person across Europe. You can choose whether to join us on these visits or if the MaSa Europe team should go independently. You’ll have final approval on any expenses exceeding 200 euros.

Companies can expect personalized outreach, deep industry experience, an extensive network for quick lead generation, and localized insights that enhance the effectiveness of sales campaigns.

Definitely! Trade shows are vital for many of our clients, and our team is excited to assist with planning your next event and staffing the booth.

You can typically expect to see substantial results from MaSa Europe’s sales outsourcing within the first 5 to 6 months, as around 95% of our clients continue their journey beyond that period. However, you could start seeing your first sales within just a month!

One major advantage of working with our team is that you get to “try before you buy.” Before you receive your first invoice, you’ll have the opportunity to meet your outsourced sales development team, and we’ll work together to create a comprehensive strategy. This way, you can feel confident in our service before any payments begin. We only start campaigns and billing once we receive your final approval.

Absolutely! All of our B2B outsourced sales contracts can be set up on a monthly basis. We just ask for a formal 30-day notice if you decide to make any changes. If you’re not satisfied with your sales development reps, you can request reassignment through your strategists or choose to end your contract. However, we believe our outsourced sales reps are highly professional and skilled, and we hope you’ll continue working with us until you find the perfect company. Your success is our success, and our satisfied clients are a testament to the quality of our team. In fact, we still partner with our very first client from nearly five years ago!

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